FREQUENTLY ASKED QUESTIONS

• I don’t have any experience in coffee, will I be able to keep up with the rest of the class?

  Absolutely! No experience is needed, and most of our students are new to coffee too. You’ll be surrounded by like-minded people who love coffee, community, and want to turn that passion into a business.

  We make our classes clear, welcoming, and easy to follow. One of our top priorities is making sure you feel supported every step of the way. We don’t just give you an info dump and send you off. We want you to leave with the confidence and tools to actually do this!

  Our success depends on your success. It might sound too good to be true, but don’t take our word for it. Check out what past students say in our reviews!

• At what stage of the startup process is the best time to attend Texas Coffee School?

  The earlier in your journey, the better!

  Our 3-Day Coffee Business Master Class® is designed to guide you from “I’m thinking about opening a coffee business” all the way to launch day and beyond. We give you a detailed, proven roadmap to follow, so you can avoid costly mistakes and wasted time.

  Many people think they need a business plan or a location before they attend. Not true! We’ll help you develop your concept, create a strong business plan, and define what makes your coffee business unique. Then, we’ll show you how to identify your ideal customer, assess your market, and perform your own feasibility study.

  You’ll also learn how to spot the right kind of location for your business, avoid locations that could drain your budget, and run financial projections to estimate costs, timelines, and return on investment.

  And that’s just the start. The earlier you take this class, the more confident and prepared you’ll be.

• Why is Texas Coffee School the best choice for starting a coffee business?

  Because we’ve helped hundreds of people just like you turn their coffee dreams into real, successful businesses. Since 2010, we’ve been continually refining a proven training system built to guide you every step of the way.

  Our Coffeepreneur® curriculum is packed with practical knowledge, hands-on training, and real-world tools that actually work. We stay ahead of the curve by always keeping our content up to date with today’s coffee trends, customer habits, and business best practices.

  The best part? Our 3-Day Coffee Business Master Class® is comprehensive but easy to follow. No experience needed. You’ll leave with more skills, clarity, and confidence than any other program out there. If you’re serious about starting a coffee business, this is the place to do it.

• How is Texas Coffee School different from other barista training and coffee schools?

  Many places now claim the title of coffee school, but they are typically roasters and equipment dealers who use “classes” to steer you toward buying beans, machines, or even franchises under the banner of coffee education.

  Texas Coffee School is built for learning, not selling. One tuition covers our 3-Day Coffee Business Master Class® and our Coffeepreneur® toolkit. Inside you’ll find a 300+ page support manual, ready-to-use financial spreadsheets, vetted vendor lists, sample café designs, mobile business guides, operations manuals, and exclusive access to wholesale discounts we negotiated with top equipment makers. No hidden costs. If questions pop up months or years later, just call us.

  Each of our teachers have spent more than ten years opening, running, and scaling profitable coffee businesses, so every lesson comes from real café floors, not generic slides and theory. Since 2010 we have helped hundreds of owners launch and grow thriving coffee shops, carts, trucks, and drive-thrus in big cities and small towns nationwide, and the vast majority are still brewing today.

  Before you choose a course, ask who will be teaching you. If an instructor has never designed a real café, managed a morning rush, or balanced a coffee shop budget, how useful will their advice be when you face those challenges? With Texas Coffee School you gain a complete roadmap, support, and a proven record that carries you from idea to grand opening and beyond with confidence. Want proof? Browse the Student Success Stories in our blog to see graduates turning training into profitable coffee businesses. Click here to see how we compare.

• Is 3 days really enough time to learn how to open a Coffee Shop Business?

  Yes! Because this class is built differently.

  We’ve spent over 15 years shaping this course to focus on what matters most. It moves fast, but never feels rushed. You get clear steps, in the right order, to help you move forward with confidence.

  Our in-house teachers are more than coffee business experts. They’re professionally trained educators, coaches, and immersive storytellers who bring every lesson to life. With advanced training in public speaking and adult learning, they know how to make complex topics clear, memorable, and easy to apply. Many students say it’s the most organized and engaging class they’ve ever taken.

  To help you retain what you learn, you’ll also leave with a 300+ page binder full of detailed notes, tools, and resources. It’s organized in the exact order you’ll need to follow after class.

  This isn’t like any class you’ve ever taken. It’s immersive, focused, and built to help you launch a real business.

• Do you offer additional consulting after I take the 3-Day Coffee Business Master Class®?

  Yes. But you probably won’t need it. We designed this course to give you everything upfront.

  Our 3-Day Coffee Business Master Class® is truly turn-key and comprehensive. It includes all the tools, printed resources, and real-world guidance you need in the classroom to launch with confidence, at one fair price. We don’t hold anything back.

  Hundreds of our students have successfully opened their coffee shops without ever needing to purchase additional consulting after class.

  But for those who want more in-depth support after class, we do offer optional one-on-one coaching and consulting.

WHAT OUR STUDENTS ARE SAYING

Don’t take our word for it. CHECK OUT REVIEWS FROM real FORMER STUDENTS!

• I attended the coffee business class this weekend and it was the best investment I could have made in preparing to start my own business! So wonderful and informative. I worried initially how much I would get out of the class since I am in the earliest stages of wanting to open my own coffee shop, but it was such a detailed and complete roadmap to starting the business. I left feeling inspired and educated! The staff was great and they did not sugar coat the realities of starting a business. However, they were still so encouraging and walked us though the WHOLE process. We learned how to make our coffee to the highest standard of excellence and there was a lot of time to practice the skills. If you are seriously wanting to open a coffee shop, take this class! You will have no regrets- it’s worth every penny! Thanks you guys!

  Meagan Childress
  OPENING A COFFEE SHOP | FRISCO, TX

• Educational courses can often leave one thinking, “This is dragging on way too long.” The staff at Texas Coffee School masterfully showcased their expertise and professionalism through their brilliantly concise and defined 3 day course. My initial thought of how short 3 days is for the price was quickly put to rest once I sat in class the first day. Only with such unusual and unique life experiences can a teacher use every word with purpose and precision, making this course unmatchable. The packets of information are so detailed and complete, I have no worry of losing any information received. Their instruction far exceeded all expectations. I left Texas Coffee School more inspired than ever and equipped to create my dream. Thank you all so much!

  Mary Williams
  OPENING A COFFEE SHOP | Ore City, TX

• Attending this class in preparation for opening a coffee shop was the best decision we could have made. The course is EXTREMELY thorough and covers all of the bumps in the road you will face as you try to open a business. They provide so many resources, tips, insights and advice, the material they sent us home with is my go-to for every question I have, and it does not disappoint. Without this class, I would have made so many terrible decisions and so many things would have fallen through the cracks. If you don’t know where to start — START HERE, you will not regret it. Thank you all, I’ll be sending my husband ASAP.

  Maggie Lansford
  Blackwater Coffee Co | Clovis, New Mexico