Barista Training v.s. Quality Barista Training: Don’t Pay The Price By Not Paying The Price

We’ve all heard it before that “You never get a second chance to make a good first impression.” According to research carried out by the American Psychological Association, when it comes to meeting a new person, a significant portion of a first impression is created within 1/10 of a second of meeting someone (much of it subconscious). In regards to a business there is a lot more information to digest and more factors going into this impression but it’s still safe to say: First impressions happen quickly.