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How Your Target Audience Might Affect Your Coffee Shop Layout

Designing Your Coffee Shop Layout

The layout of your coffee shop is integral to the identity of your space. It determines the flow of customer traffic, how the space can be decorated to suit your brand’s aesthetic, and more. But the first question you should ask yourself when designing your layout is “who are my people?” Different audiences value different amenities from coffee shops!

The Rise of Mobile Coffee Shops

The New York Times reports that drive-thrus are increasingly popular with Gen Z and younger millennials,

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Tips For Starting A Successful Coffee Shop Business

Starting any business can feel like a monumental task. We want to feel assured that it’ll all be worth it and that the business will be successful! While this isn’t a be-all-end-all guide, here are some tips for a successful coffee shop business!

Master the Basics

First things first! The basis of any products or service based business is quality control and customer service. 

You don’t need to create the next exotic latte flavor trend to be a successful coffee business!

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A Coffee Shop Can Add Revenue to Your Business

Small businesses are a vital part of the American economy. In fact, 99.9% of all U.S. businesses are considered small businesses, according to Forbes. Small businesses also employ nearly half of American employees! If you’re a small business owner of any type of brick-and-mortar store—from salons to retailers to repair shops—it might be worth considering how a coffee shop can add revenue to your existing business. We call this type of business/coffee shop a hybrid model.

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Celebrating Women’s History Month With These Women in Coffee

As Women’s History Month comes to a close, we’re celebrating by highlighting a few of our former students. These women in coffee impress us all year long! More women are starting businesses, opening coffee shops, and attending Texas Coffee School than ever before. We want to recognize these Texas Coffee School Coffeepreneurs® who serve excellent coffee to their communities!

These are just a handful of the countless women business owners who have come through our doors.

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How to Make Strategic Business Decisions for Your Coffee Shop

In the process of opening your coffee shop, you’ll face hundreds of business decisions. You may have already thought about some of the major decisions that will form your coffee shop’s identity: the location, the name, or the menu. 

However, every experienced entrepreneur knows that decision-making can become much more granular. How do you choose a contractor? Who will supply your specialty coffee? What will your baristas wear? Which cups should you order?

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