At Texas Coffee School, we like to celebrate our former students who make their Coffeepreneur® dreams a reality. Today we’re highlighting Nequosha and Yvette Anderson, who opened Red Cow Coffee in Florence, Alabama after attending our 3-Day Coffee Business Master Class. Read on to learn about this entrepreneurial family, Red Cow Coffee, and their coffee shop success story.
Many retailers and small business owners are paying attention to Gen Z coffee shop trends—and with good reason. Generation Z currently makes up a fifth of the U.S. population and holds an estimated $360 billion in disposable income. And they’re more interested in coffee than ever, which is promising for Coffeepreneurs®!
But Gen Z doesn’t spend money lightly. They save one-third of their income, buy secondhand clothing, and cook at home. Let’s dig into a few key statistics to know about Gen Z coffee shop trends and how you can meet this audience where they are.