We know how much it takes to open a coffee shop. Our students pour their hearts, sweat, time, and savings into bringing their coffee shop visions to life. After so much work, there’s nothing more satisfying than turning on the “Open” sign on your brand new business. Unless nobody comes in, that is.
Before you can successfully open a coffee shop (and every day after), you’ll rely on effective marketing tactics to help you bring customers through your door.
Many of our incoming coffee business students ask us for a successful coffee shop to study as they create their own business plan. In 2020, we shared success stories from some of our former students who have recently opened coffee shops. We showcased the resilience, business savvy, and innovation of small business owners throughout the country. These Coffeepreneurs® did more than keep their businesses alive in a roller coaster year. They found ways to thrive.
Why Veterans Tend to Make Successful Coffee Shop Owners
At Texas Coffee School, we have the honor of meeting all kinds of aspiring coffee shop owners. Many of our students attend our classes when they’re making a career transition. We’ve worked with former doctors, teachers, lawyers, and all types of professionals. But there’s one group of people we’ve watched become successful coffee shop owners time after time: United States military veterans.
It’s easy to confirm that veterans make great entrepreneurs.
The year 2020 has brought about change to just about every industry. Restaurant and coffee shop businesses have found innovative ways to keep their doors open. Massive layoffs have shifted the job market. People have had to re-evaluate the ways they spend their time.
As coffee educators, we work with students who are opening or already own coffee shops all around the world. Through our students (and because we’re constantly researching and updating our curriculum to be the best in the business),
Many of our 3-Day Coffee Business Master Class students are excited to start designing the aesthetic of their coffee shops. Before choosing furniture and wall colors, though, it’s important to layout your coffee shop floor plan. Your floor plan is going to dictate many components of your customer experience–from how they line up, to where they sit, to how long they sit, to what food and drinks you are able to serve, and more.
Here are seven things to think about when designing a coffee shop floor plan.