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Why Right Now Is a Great Time to Start a Small Business

Following a year of unexpected upheaval for small business owners, to start a small business may seem unthinkable. You’ve endured a year of new routines, rules, and adaptations. It’s tempting to want to hold off on your dream until a more reasonable time presents itself. Don’t. It may be surprising, but we have reason to believe now is a great time to start a small business. 

In 2010, Harvard Business Review launched a yearlong analysis of successful corporate strategies during the 1980 crisis,

FILED UNDER: Open a Coffee Shop
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4 Things You Will Only Learn at the Best Coffee Schools

A few coffee schools can teach you brewing basics, but only the best coffee schools can teach you how to start a successful business. Opening a business isn’t easy: 20% of small businesses fail within the first year. If you’re in the coffee industry for the long haul, how can you increase your coffee shop’s chances of success?

Anything worth doing is worth doing right. That’s why our coffee education courses are designed to help students develop a solid foundation for opening a coffee shop.

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Coffee Shop Marketing Strategies

We know how much it takes to open a coffee shop. Our students pour their hearts, sweat, time, and savings into bringing their coffee shop visions to life. After so much work, there’s nothing more satisfying than turning on the “Open” sign on your brand new business. Unless nobody comes in, that is. 

Before you can successfully open a coffee shop (and every day after), you’ll rely on effective marketing tactics to help you bring customers through your door.

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How to Start a Coffee Shop with Loyal Customers

How to Start a Coffee Shop People Love

When students come to us to learn how to start a coffee shop, most of their questions start with business tactics. What does it cost? What equipment should we buy? How do we choose our location? These are all great questions. (And, we answer them all thoroughly in our 3-Day Coffee Business Master Class). But, the success of numerous popular coffee shop business models ultimately lies elsewhere: loyal customers.

FILED UNDER: Open a Coffee Shop
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What to Expect as a Coffee Shop Owner

New Year, new Career! How to Start a Coffee Shop in 2021

We spend the beginning of each year making promises to ourselves. But this year, the resolutions feel different. The 2021 resolutions come after a year of adjustment, isolation, and hardship. For many of us, 2020 was a year to reflect on the things that truly make us happy. (And the things that don’t.) Is 2021 the year you leave a frustrating,

FILED UNDER: Open a Coffee Shop
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